Nonprofit Marketing

Requirements

The Nonprofit Marketing Certificate enables students to acquire skills in marketing to become effective communicators for nonprofit organizations. Participants will learn the promotional techniques and tools necessary to raise awareness and interest in social causes.

There are no prerequisite requirements for this program, and courses are open to all students.

Learning Outcomes

1. Compare and contrast nonprofit and for-profit organizations.
2. Analyze and evaluate the effectiveness of a nonprofit marketing plan.
3. Apply promotional strategies to raise awareness of social causes.