Credit
9 courses · Santa Barbara City College · 2026-2027 Catalog
Classes: Fall 2026 · Spring 2027
ENT 201 Introduction to Entrepreneurship and Innovation
- Units
- 3
- Hours
- 54 (54 lecture)
- Advisory
- BUS 101.
- Transfers to
- CSU
Introductory course intended to provide students with an overview of the vital role of entrepreneurs and the innovative process in the 21st century global economy. Students examine the underpinnings of entrepreneurship and innovation as each relates to the creative process. An applied approach is utilized to explore the interfaces between creativity, innovation and entrepreneurship.
ENT 202 Entrepreneurship: Idea to Business Model
- Units
- 3
- Hours
- 54 (54 lecture)
- Advisory
- BUS 101 and ENT 201.
- Transfers to
- CSU
Participants explore various business opportunities and analyze them using business modeling tools to ascertain the market potential of a new venture. A significant amount of time is devoted to analyses of industries, markets, competitors and customers.
ENT 203 Marketing Plan Development
- Units
- 3
- Hours
- 54 (54 lecture)
- Advisory
- ENT 202.
- Transfers to
- CSU
Examines key marketing variables, including market analysis, branding, strategic positioning, market segmentation, and the development of a marketing plan. Students develop marketing strategies to improve sales performance and close rates, increase customer loyalty and retention, and craft a unique competitive advantage.
ENT 204 Global Entrepreneurship
- Units
- 3
- Hours
- 54 (54 lecture)
- Advisory
- BUS 101.
- Transfers to
- CSU
Addresses the issues specific to international entrepreneurial venturing including search and identification of opportunities in foreign markets, logistics of international business expansion, cross-cultural business communication, international sourcing, international deal-making and networking.
ENT 205 Financial Management for Startups
- Units
- 3
- Hours
- 54 (54 lecture)
- Advisory
- BUS 101.
- Transfers to
- CSU
Explores the financial issues that affect the creation of a startup including business accounting and financial statement literacy, and forecasting techniques. Students investigate various sources and methods for raising startup capital.
ENT 206 Enterprise Launch
- Units
- 3
- Hours
- 54 (54 lecture)
- Advisory
- BUS 101.
- Transfers to
- CSU
Students engage in the rapid development of a product or service in a single semester by creating a prototype, obtaining customer feedback and validation, and making early sales.
ENT 207 Entrepreneurship Law
- Units
- 3
- Hours
- 54 (54 lecture)
- Advisory
- BUS 101.
- Transfers to
- CSU
Examines the legal implications involved in the creation of a startup. Topics include business entity formation, contract law, licensing. permits, intellectual property, cyber-law, employment law, agency law, contracts, tax law, reporting requirements, risk management and bankruptcy.
ENT 208 Business Plan Development
- Units
- 3
- Hours
- 54 (54 lecture)
- Advisory
- ENT 202 and ENT 203 and ENT 204 and ENT 205.
- Transfers to
- CSU
Students develop and write a comprehensive market-ready business plan for a startup. Examines a variety of entrepreneurial issues in the business planning process including: customer validation, product development, marketing, management, financing, and ongoing operations.
ENT 247 Entrepreneurship: Information Systems Management
- Units
- 3
- Hours
- 54 (54 lecture)
- Transfers to
- CSU
Introduction to the effective management of information technology for the entrepreneur provides students with an broad overview of the requirements necessary to develop a comprehensive technology plan.