Digital Design for Business

Program Code: SAC.DADG.CA

Program Control Number: 41030

Professional training in digital design, business communication, and marketing applications for creative professionals, freelancers, and small business owners. Develop hands-on skills using Adobe Creative Cloud applications including Photoshop and InDesign to produce professional print, web, and social media projects. Learn WordPress, SEO, and Google Analytics tools to design and manage digital content that supports branding and marketing visibility. BA Adobe courses explore AI-powered tools such as Adobe Firefly and Adobe Express to enhance creativity and improve design workflows. Apply small business management principles to develop client relationships, pricing strategies, and project workflows for freelance and small business success.

This program includes preparation for Adobe Certified Professional (ACP) exams in Photoshop and InDesign to earn industry-recognized certifications that expand career opportunities. It provides essential creative and business skills for students seeking to start or grow a freelance design business, work independently as contractors, or advance in corporate marketing and design roles. This program provides a clear pathway to the Adobe Applications for Business, Adobe Web Projects for Business, Digital Publishing, and Drone Technology certificate and degree programs.

Learning Outcome(s):

1. Design and produce digital business and marketing projects using Adobe Photoshop and InDesign.
2. Apply creative, branding, and layout principles to develop professional print and digital marketing materials.
3. Integrate web, SEO, and social media tools to promote freelance or small business services.
4. Apply business and project management practices including pricing, contracts, and client communication.
5. Use AI-powered design tools within Adobe Creative Cloud applications to enhance creativity and improve workflow efficiency.
6. Prepare for Adobe Certified Professional (ACP) exams in Photoshop and InDesign.