Entrepreneurship
5 courses · Santa Ana College · 2026-2027 Catalog
Classes: Fall 2026 · Spring 2027
ENTR 100 Introduction to Innovation and Entrepreneurship
- Units
- 3
- Hours
- 54 Lecture
- Transfers to
- CSU
Discover how the entrepreneurial mindset teaches life skills that can make you more successful now and at every stage of your life. Examine how that mindset affects the social, psychological, and physiological impact of those life skills. Learn the basics of how to start a business and learn how to think like an entrepreneur.
ENTR 105 Social Media and Digital Marketing Strategies
- Units
- 3
- Hours
- 54 Lecture
- Transfers to
- CSU
Learn the latest social media and digital marketing strategies and techniques. Discover how to do more with marketing while spending less. Discover the role of digital media in consumer behavior and implications for marketing strategies. Learn digital marketing metrics, analysis of online business models, and future trends in digital marketing.
ENTR 111 Entrepreneur/Business Case Study
- Units
- 3
- Hours
- 54 Lecture
- Transfers to
- CSU
Using Entrepreneurial Business cases studies in a highly interactive environment you will learn how to make business decisions. You will learn how to analyze entrepreneurial issues and problems and find creative, profitable, impactful solutions that can be applied to the real world of business.
ENTR 130 Business Writing for Social Media
- Units
- 1
- Hours
- 18 Lecture
- Transfers to
- CSU
Learn how to write professional business content for social media and digital marketing by focusing on purpose and intended audiences. Learn proper techniques and innovative marketing writing strategies to become effective at using current industry standard social media platforms such as Instagram, Twitter, Facebook, Snapchat, Pinterest, and YouTube videos. Same as MKTG 130.
ENTR 140 Fashion E-Commerce
- Units
- 3
- Hours
- 54 Lecture
- Transfers to
- CSU
An introduction to apparel retailing with an emphasis on Fashion e-Commerce. Includes concepts of the organization, development and management practices of the apparel retail sector. Topics include types of apparel retailing, multi-channel retailing, apparel consumer behavior, retail marketing and pricing strategies, logistics, retail operations management, and analytical software. Learn how to create and manage an e-Commerce store. (Same as FDM 140.)