Marketing

Certificate of Achievement Business · Coastline College · 2026-2027 Catalog

The Marketing Certificate is a stackable certificate towards the completion of a Marketing Associate of Science degree. For those upskilling, the certificate can prepare the student for new responsibilities in Marketing. Courses emphasize the tools used by marketers, the environmental forces affecting the marketing process, sales communication skills, the major components of modern advertising and promotion, marketing research, and advertising planning and strategy.

Program Learning Outcomes

  1. Develop and exhibit high standards of professional practice, demonstrating awareness of ethical and social responsibilities in today’s multicultural, team-oriented, rapidly-changing global environment.
  2. Analyze and recommend effective business decisions/solutions using a systematic, evaluative, and data-driven approach.
  3. Effectively communicate solutions to business problems using appropriate business terms and strategies.

Requirements

Review Graduation Requirements.

CourseTitleUnits
Required Core
Complete the following:
BUS C100Introduction to Business3
BUS C110Business Law/Legal Environment of Business3
BUS C150Introduction to Marketing3
MGMT C100Principles of Management3
Electives
Complete 6-10 units of the following:6-10
BUS C101Introduction to Project Management
BUS C118Introduction to International Business
BUS C120Personal Finance
BUS C139Business Communication
BUS C141Introduction to Entrepreneurship
BUS C281Work Experience Education
orBUS C282Work Experience Education
orBUS C283Work Experience Education
orBUS C284Work Experience Education
CIS C111Information Systems, Programming, and Database Management
DMC C100Introduction to Mass Communication
MGMT C171Supply Chain Management Fundamentals
Total Units18-22

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