Fashion Merchandising
Certificate of Achievement Fashion Merchandising · Allan Hancock College · 2026-2027 Catalog
Award Type: Certificate of Achievement
The certificate program in fashion merchandising prepares students for immediate employment and to transfer to universities and technical schools of fashion and costume design. Students integrate fashion principles, textile characteristics and personal style with marketing strategies to create and present projects and a portfolio tailored to their chosen career. Career paths include retail buyer, visual merchandiser, fashion marketers, store manager.
The graduate of the Certificate of Achievement in Fashion Merchandising will:
- Integrate fashion principles with respect to industry changes and marketing strategies and present project.
- Apply design principles to fashion industry conditions to achieve personal style and present in class portfolio.
- Analyze textile characteristics for sensory appeal and present project.
- Differentiate historic fashion concepts with current design trends and display in portfolio.
- Apply all fashion merchandising principles in a work setting.
| Course | Title | Units |
|---|---|---|
| A total of 19 units is required for the certificate. | ||
| Required core courses (19 units): | 19 | |
| BUS 103 | Advertising | 3 |
| FASH 101 | Fashion Industry and Marketing | 3 |
| FASH 102 | Fashion Design Analysis | 3 |
| FASH 103 | Textiles | 3 |
| FASH 104 | Historic Fashion/Costume | 3 |
| FASH 106 | Digital Illustration for Fashion | 3 |
| Work Experience - select one from the following: | 1 | |
| FASH 149 | Work Experience Education | 1 |
| FCS 149 | Cooperative Work Experience: Occupational | 1 |
| Recommended electives (optional): | 13.5 | |
| BUS 102 | Marketing | 3 |
| BUS 377 | Managing Service Quality | 0.5 |
| BUS 378 | Effective Sales Methods | 0.5 |
| BUS 380 | Marketing Strategies | 0.5 |
| CBIS 101 | Computer Concepts & Applications | 3 |
| FASH 105 | Race and Ethnicity in Fashion | 3 |
| FCS 131 | Life Management | 3 |
| Total | 19 | |