{
  "college": "butte-college",
  "edition": "2026-2027",
  "departmentName": "Business",
  "id": "marketing-certificate-of-achievement",
  "name": "Marketing",
  "award": "Certificate of Achievement",
  "department": "business",
  "sourceUrl": "https://butte.curriqunet.com/catalog/iq/25398/28408/28090/28063/28248",
  "blocks": [
    {
      "kind": "text",
      "markdown": "**About the Program**\n\n**Program Goal:** Career\n\n**GE Pattern(s):** None\n\n**Program Code:** 01311.00CA\n\nSee AS Degree in Marketing.\n\n**Program Learning Outcome(s):**\nUpon successful completion of the program, the student will be able to:\n\n1.  Identify business terms and concepts, and effectively communicate using the language of business.\n2.  Make effective business decisions using a systematic, evaluative, information-based approach.\n3.  Develop and exhibit high standards of professional practice, demonstrating awareness of ethical and social responsibilities in today's multicultural, team-oriented, rapidly changing environment."
    },
    {
      "kind": "courselist",
      "rows": [
        {
          "type": "comment",
          "text": "Required courses:",
          "units": "29"
        },
        {
          "type": "course",
          "code": "ACCT 20",
          "title": "Introduction to Accounting",
          "units": "3",
          "indent": false
        },
        {
          "type": "course",
          "code": "BCIS 33",
          "title": "Skills for the Working Professional",
          "units": "1",
          "indent": false
        },
        {
          "type": "course",
          "code": "BCIS 81",
          "title": "Microsoft Excel for Business",
          "units": "1",
          "indent": false
        },
        {
          "type": "course",
          "code": "BUS 20",
          "title": "Introduction to Business",
          "units": "3",
          "indent": false
        },
        {
          "type": "course",
          "code": "BUS 35",
          "title": "Leading and Supervising Teams",
          "units": "3",
          "indent": false
        },
        {
          "type": "course",
          "code": "BUS 50",
          "title": "Sales Strategies",
          "units": "3",
          "indent": false
        },
        {
          "type": "course",
          "code": "BUS 60",
          "title": "Advertising and Promotion",
          "units": "3",
          "indent": false
        },
        {
          "type": "course",
          "code": "BUS 64",
          "title": "Principles of Marketing",
          "units": "3",
          "indent": false
        },
        {
          "type": "course",
          "code": "BUS 68",
          "title": "Web Marketing",
          "units": "3",
          "indent": false
        },
        {
          "type": "course",
          "code": "ECON C2001",
          "title": "Principles of Microeconomics",
          "units": "3",
          "indent": false
        },
        {
          "type": "comment",
          "text": "Select one:",
          "units": "3"
        },
        {
          "type": "course",
          "code": "BCIS 13",
          "title": "Business Communication",
          "units": "3",
          "indent": false
        },
        {
          "type": "course",
          "code": "COMM C1000",
          "title": "Introduction to Public Speaking",
          "units": "3",
          "indent": false
        },
        {
          "type": "total",
          "text": "Total",
          "units": "29"
        }
      ]
    }
  ]
}